File:Psychology of Belief, Part 2 Insufficient Justification-0

Description
In the previous video, we learned how peer pressure leads to public conformity. Now we shall see how public conformity can be turned into genuine belief, even when the belief is embarrassingly false.

Paper cited:

http://www.fpce.uc.pt/niips/novoplano/ps1/documentos/Festinger&Carlsmith_1959.pdf.pdf

Festinger L., and Carlsmith, J. M., "Cognitive consequences of forced compliance," Journal of Abnormal and Social Psychology, Vol 58, pp 203 - 210 (1959)